Moving
Back to Nature

Synthesis

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ECE India Energies is a leading renewable energy company in India. Headquartered in Amravati, a city in the Vidarbha region of Maharashtra, ECE India is empowering central India with Renewable energy solutions. During this project we equipped ECE India to take its brand communication to desired standards. Services offered during this project are a versatile set of expertise.

Brand Identity Design

Followed by a extensive brand discovery workshop the identity is designed to resonate youth and technical expertese. Communication is the crucial aspect for ECE India as Central India has just began to use the renewable resources. Logo design represents a flying object moving back to nature.

Strategy Framework

Creative analysis of market and design of a strategic framework for services & products around renewable ecosystem in central India. This framework also helped the firm allign their organisational hierarchy.

Product Communication Design

The market demanded a more easy to understand content around the solar energy and its utility concepts like on grid and off grid solar systems. We designed solar module data sheets that are convenient to understand along with some new trustworthy packaging & revised product labeling for existing as well as new products as a solution.

B2B Communication Design

It started with articulating history of firm and grew into micro tasks like getting the impact numbers right, we were dedicated to implement all the brand attributes to achieve the most reliable set of collateral for desired impact.

Campaign Strategy

Extensive design support for new product launch & successful execution of Annual maintanance contract campaign was a great experience which was a step up in DBA deliveries.